To cover this summer’s Olympic Games, NBC News will deploy a journalistic force of some 450 people, including 25 reporters and its lead anchorman, Brian Williams. The network has been featuring Olympic updates on the Williams-anchored “Nightly News” and softer stories every morning on the “Today” show for weeks.
...
“The Olympics are, and have always been, a major international event,” said David Verdi, the network’s vice president of worldwide news gathering. “It’s a huge story of great interest to every part of our audience.”
But it might be a little bit more complicated than that.
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The differing approaches to covering the Games may provide an illustration of the forces that sometimes shape the TV-news agenda. In this case, what constitutes “news” seems to depend on not just who’s playing, but also who’s paying.
NBC News’s parent company, of course, has a huge investment in the London Olympics. NBC Universal paid a record $2.2 billion to the International Olympic Committee in 2003 to become the “official” American broadcaster of the 2010 Winter and 2012 Summer games. The fee, which was nearly 50 percent higher than NBC’s winning bid for the previous Summer and Winter games, gives NBC the exclusive right to show Olympic events, starting with Friday’s Opening Ceremonies.
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Meanwhile, NBC’s 10 owned-and-operated stations, including WRC, Channel 4 in Washington, will offer more coverage on their local newscasts. Each of the stations will have its own journalist at the Games; WRC’s Dan Hellie will file stories and features for his station throughout the two weeks of competition.
Critics see another agenda in all this. They suggest that much of this coverage is driven not by newsworthiness, but by corporate synergy, in which the news division generates stories to heighten interest in NBC’s prime-time Olympic telecasts.
http://www.washingtonpost.com/lifestyle/style/olympics-coverage-by-nbc-news-questioned/2012/07/26/gJQAUadXCX_story.html
People sometimes say, "Chris, you're kooky. If the world were as you say it is, we'd see it on the news. They are, after all, in the news business, where everyone is competing to 'scoop' everyone else. It's a self-correcting wonderland of natural-selection news excellence."
Uh huh.
We can see in the above example NBC News' --how shall we put it; generous-- dedication of airtime to a sporting event that no one I know even cares about.
In this case, let's say that the NBC News Division is across the hall from the NBC Entertainment division. And the heads of those divisions draw their paychecks from the same accounting office. They're on the same team. Their goals are congruent.
Is it some massive conspiracy? No, it's business.
Now. Is there some other division head somewhere who might draw his paycheck from the same accounting office as those two NBC heads? Maybe his office isn't across the hall; maybe it's across the street --in the bank that own a controlling stake in NBC, maybe?
You can see that corporate synergy need not be limited to divisions within one corporation. It can extend outside that corporation to other corporations whose bottom lines rise and fall in tandem.
And what is the one and only objective of a corporation? (We're back to the love of money. See how wonderful it is?)
It is a synergistic effect. It's the Terrism Gravy Train. And you'd better be on board or you're gonna miss out.
Here's how the con works:
- The accountants for various privately owned central banks inform their bosses that their currency is going into the shitter.
- Bank bosses decide they need a war for global hegemony to shore up the balance sheet and compel the use of their privately owned and issued currency as the global medium of exchange, such as is the case with the petrodollar.
- Bosses hire lackeys in CIA and Mossad to contract with Rabbi Zakheim for the use of his lend-lease tanker drones with 7-series engines.
- Bosses have some underling chat up Larry Silverstein and see if he's willing to lease some shithole in New York they can fly planes into.
- Bosses have their private property in the United States Government pass legislation to finger fuck everyone's asshole and prattle on and on endlessly about the terriss.
- Bank bosses tell their employees in whatever news media companies they own controlling stakes in that the terriss are here and that those news heads better get with the program and talk up the terriss or everyone's balance sheets are gonna crater, including the balance sheets of the weapons manufacturers that the bank bosses also own.
Ta da! And thus can we magically create reality and ruin the country! All in the name of corporate synergy!
Is it some massive conspiracy? No, it's business. You'd be surprised just how banal mass murder can be.
See how easy it is? You've been living inside Dreamland for the past decade and now your country is gone. You've raped and tortured and murdered your way across the globe, your national honor has completely disappeared, you've murdered a million people for no good goddamn reason, you are now regarded as a bunch of animals the world over, and pretty soon pervert goons from the TSA will be making you give a semen sample at the airport. All in the name of freedom!
(Oh, I almost forgot: It's also because you're Number One. [Of the one hundred percentiles.])
Good thing folks like me were Johnny on the Spot to hurry up and learn stand-up in six months and trigger legal responses as a means of multiplying their force by rebroadcasting their shows via surveillance channels and doing whatever all else to arrive just in time to snatch the Kool Aid away from you people. Imagine what you idiots would have accomplished given another ten years.
Trust me, I've got my work cut out for me.
You people are like the Heaven's Gate cult.
I think that as penance all Americans should have to wear matching blue Nike's for an entire year.
